Social media SEO tool – what is it?
People now search social media the way they search Google: “brunch near me”, “easy pasta recipe”. Networks look at the words in your caption to show your post in those searches. This tool keeps your meaning and voice but moves the main keyword to the first sentence and adds related terms naturally.
How to use it
- Paste your caption.
- Pick the network and the keyword you want to rank for.
- Copy the new caption.
Tips
- Add the keyword to your profile name and bio too.
- Say the keyword in videos and show it on screen.
- Alt text helps networks understand your images.
FAQ
- What is social media SEO?
- Optimising captions, profiles and hashtags so your posts show up in in-app search.
- Aren't hashtags enough?
- Not anymore; networks weigh the words in your caption more.