What is employee advocacy?

Employees sharing company content from their own accounts.

Employees' networks offer far wider and more trusted reach than a brand's own account. It's especially effective on LinkedIn.

Giving employees ready-made text and visuals makes sharing easier and raises participation.

Updated: October 12, 2026 · All terms

Run your social media from one panel

IZY Social writes posts in your brand's voice, publishes them at the right time and reports the results.