Agency Analytics and Client Reports

Updated: October 14, 2026 · 2 min read

Agency analytics puts all clients side by side; client reports are the summary page you send each client at the end of the month.

Comparing all clients

Analytics in the left menu compares each client's followers, impressions, engagement rate and published posts for the period you pick (7, 30 or 90 days) against the previous period. The box at the top names the period's star client. For one client's details, open Analytics in their panel.

Agency analytics client comparison table

Sending a client report

Client report with Save as PDF and Send to client
  1. 1In the client's panel, open Analytics, pick the period and press Create report.
  2. 2Save the report and open it from the Reports page.
  • Save as PDF: download the report as a PDF to email it.
  • Send to client: share the report with a password-free link the client opens on their phone. Copy link or Send on WhatsApp; Turn link off any time.

The Executive summary at the top describes the month's key changes in plain sentences. Your agency's name appears as “Prepared by”; edit it under Agency details.

Frequently asked questions

Does the client see anything else when they open a report?

No. The link shows only that report and gives no access to anything else.